rethoughtfulandcarefulanalysisisthethinktankbusinessmanagementsystemtoeffectivelysupportthebusinessprospectsofthinking,planningcorporatestrategyandbusinessoperationofthedecision-making; (4)istheenterpriselearningandknowledgemanagementapowerfultoolthatenablesenterprisestochangethelearningorganizationtoestablishtheeraofknowledgeeconomybusinessesacompetitiveadvantageandcorecompetencies. [editthisparagraph]strategicmanagementandcompetitiveintelligence strategicmanagementoftheactivitiesoftheseniormanagementofanenterprise,thecoreofwhichisastrategicdecision.strategicdecision-makingmustbebasedonthepurposesandobjectivesofenterprisesintheenterprise'sinternalstrengthsandweaknesses,externalthreatsandtocarryoutasystematicanalysisofmarketopportunitiesbasedon.inthisprocess,requiresalargeamountofcompetitiveintelligence.competitiveintelligencegenerallyreferstothecollection,processing,analysisanduseofthecompetitiveenvironmentandcompetitorstoreflectthevariouselementsandevents,andchangesandtheirinter-relateddataorinformationprocesses,theprocessisaimedatbusinessmanagerstodescribeacomprehensive,dynamicpictureofthecompetitiveenvironmentinordertoenablecompaniestofullyandaccuratelyestimatetheirownabilitytocompete,competitor'sstrengthsandtheexternalenvironmentbyavarietyofpotentialopportunitiesandthreats,thustheformulationandimplementationoftherightcompetitivestrategytocreateandmaintainlong-lastingcompetitiveadvantage.inthissense,competitiveintelligenceisthebasisofstrategicmanagement,whetherinstrategyortheimplementationofthestrategyandevaluation,arenecessarytothecompetitiveenvironment,competitorsandcompetitivestrategiesbasedontheinformationcollection,researchandanalysisprocess. strategicmanagementofthecourseofthestudyofintelligence strategicmanagementoftheintelligencepurposeofthestudywasunabletoprovidetherequestedinformationandinformationprocessingcapabilities,enablingenterprisestoimplementtheirdesiredsuccessinthemarketstrategy.selectionanddevelopmentofthecompetitivestrategyisthecompetitiveintelligenceofthemostcriticalaspectofresearchisinacompetitiveenvironmentandcompetitorintelligenceservicecarriedoutbasedonthestudy,therelationshipbetweentheenterprisestoparticipateintheoutcomeofmarketcompetition. strategicmanagementofinformationonthemainpoints strategicmanagementresearchisamanifestationoftheintelligenceactivitiesofthevalueandusefulnessofinformationanimportantpartofcompetitiveintelligenceisamanifestationof"intellectual","strategy"ofthemainprocess.competitivestrategicmanagementofinformationcontentonthemainissuesinvolvedare: (1)inaparticularenvironmentandcompetitoranalysis,enterprisescanenterneworchangeexistinggeographical,industryandsector?whatarethecriteriatoenter? (2)intheenterprisestrengthoftheexistingresourcesonthebasisofthechangeinthestrategicpositioningprocess? (3)strategy-makingprocessinwhichstrategytochoose? (4)choiceofstrategyinbusinessandlookforwardtotheimplementationofthestrategyiswhat? (5)competitivestrategyintheprocessofimplementationrequirefurthermonitoringoftheenvironmentandthefactorswhichcompetitors? (6)theimpactofstrategicchoiceanddecision-makingwhataretheelementsofkeyinformation? theproblemisthesecompetitivestrategypointofdepartureforthestudyofintelligence,focusingontheseissues,thecompetitiveenvironmentofbusinessandcompetitorinformationgathering,processing,analysisandresearchcompetitivenessofenterprisesofstrategicintelligenceisthestudyofspecificactivitiesandcontent. [editthisparagraph]competitiveintelligencesystem competitiveintelligencesystemtoadapttotheenterprisestowhich? competitiveintelligencesysteminprincipleapplicabletoallenterprises,eachenterpriseinthecaseofaconditionalshouldestablishtheirowncompetitiveintelligencesystem,butinthecaseofcompetitiveintelligencesystemwillhaveamoreexcellentandimmediateresults. a,inafastchangingbusinessenvironment,uncertaintyoftheindustry,strongbusiness b,inahighdegreeofmarket-oriented,competitivebusinesssector c,theintroductionofnewproductsmorefrequentlyenterprise d,newmarketdevelopmentoftheenterprisesmorefrequently e,morecomplexproducts,themanagementofcomplexbusiness f,thepursuitofextraordinarygrowthinbusiness g,intheconfusionofbusinessenterprises goodcompetitiveintelligencesystemisthefourthlargestreasonforthesurvivalof 1)topredictandmonitorchangesinthemarket,timelyadjustmentofmarketingstrategy,thedeletionofallkindsofnecessaryinputs,improvemarketshareofproducts,improveproductprofits,andultimatelyimprovesales. 2)tomonitortheactionsofcompetitors,competitorsareexpectedtodecision-making,andmarketbehaviorandtoavoidharmthecompany'scompetitors,forcompetitorsatthesametimetoformulatestrategiestoseizethemarketinadvanceandatthesametimeprotecttheirownmarketshare,reducecompetitionintheuseoflow-costfrequency. 3)todetectproductsofthecompany'sstrongcompetitivealternativetoprotectthecompany'sexistingproductsinthemarket,enablescompaniestominimizelosses,andatimelyadjustmentofma << 上一页 [31] [32] [33] [34] 下一页
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