rketingstrategytoadjusttheproduct,toregainlostmarketshare,newmarketshare. 4)foundthatthenewtechnologyandtimelyadoptionofnewtechnologies,improvetheircompetitivenessortochangethemarketingstrategytoprotecttheirproductsfromtheimpactofnewtechnologies. 5)infavoroforagainstalltypesofcompaniesisnotconducivetothenewpolicy,regulations,news,mediaandothernon-marketfactorsmaketimelyresponsestonewopportunitiesortoprotecttheinterestsofthecompany'sexisting. 6)toimprovetheoverallqualityofthestaffsothatstaffestablishacorrectconceptofmarketawarenessandcompetitiveintelligence,andultimatelyachievingtheimprovementofoverallcompetitiveness. inshort,companiesintheestablishmentofaneffectivecompetitiveintelligencesystem,thecompanyisnotspending,alldecisionswillbesupportedbyobjectiveinformation,toavoiderrorsindecision-makingandeffectiveproductstoimprovemarketshareandexpandingsales,sothatcorporateprofitsforalongtimetogrowsteadily. [editthisparagraph]competitiveintelligencethequalityrequirements businessenterprisesengagedincompetitiveintelligencepersonnelshouldbeintegratedwiththequalityof: 1,haveworkexperienceinbusiness; 2,itisnecessarytohavethefollowingmajorknowledgeandability; haveconsiderableknowledgeofeconomicmanagement-inparticular,strategiclearning,planning,managementknowledge; familiarwithinformationtechnology,especiallytheinternet,theknowledgeandskills; accesstoinformationtheoryandmethodsofanalysis; a"mediainterview"capacity; theabilityofforeignlanguageproficiency; relevantexpertise [editthisparagraph]competitiveintelligenceinchina theearly80s,theconceptofcompetitiveintelligencehasbeenintroducedintochina injanuary1994,thechinesesocietyofinformationscienceandtechnologyinformationresearchandcompetitiveintelligenceprofessionalcommittee,alsoknownasthe"societyofcompetitiveintelligenceofchina."thestartoforganizedcompetitiveintelligenceandrelativetotheresearchandapplicationofregularization.china'sautomobileindustryisapioneerinthepracticeofcompetitiveintelligence,1993,"shanghai'sautoindustrycompetitiveenvironmentmonitoringsystem"/shanghaiscienceandtechnologyinformation fromtheperspectiveofpractice,changhong,haier,heartk,saic,baosteelandotherfamousenterpriseshavesetuptheirowncompetitiveintelligence,collectedthroughvariousmeansofanalysisofcompetitorsandthecompetitiveenvironmentoftheintelligenceinformation,forbusinesstherapidgrowthofastrongintelligenceandinformationsecurity. providescompetitiveintelligenceservicescameintobeing,thechinesedata,isi,constance,itcompaniessuchascctvtoholdhighthebannerofcompetitiveintelligence,whilebaidu,萬方launchedwithchinesecharacteristics,suchascompetitiveintelligencesolution,competitiveintelligencetrainingasatrainingpetmarket. [edit]competitiveintelligenceathomeandabroadandthetrendofthedevelopmentof [edit]foreigncompetitioninthedevelopmentofinformationindustryandthecharacteristicsof abroad,thecharacteristicsofthedevelopmentofcompetitiveintelligence a,competitiveintelligenceresearchincreasinglyspecificandintegrity,andpayattentiontocloselyintegratetheoryandpractice,emphasizinginteroperabilityandtotheguidingroleofpractice b,themainresearchersfrombusiness,academicfoundationforbusinessmanagement.cimainlyintheunitedstatesandthembabusinessschoolopened c,astrongsenseofbusinessintelligenceleadership,restructuringofintelligencework,importanceofinformationindecision-makingstatusandroleof d,intelligenceawarenesstrainingofstaff forexample:foreverybusinesstrip,visitthestaffrequiredtowriteforthelocalinformation(thesituation)adetailedreport,tofacilitatesharingofemployees. e.policysectortoparticipateactivelyintheactivitiesofcompetitiveintelligence,providinginformationservice. f.externalinformationsupportsystem,arichsourceofinformation,intelligenceofficerscanbemulti-channelaccesstoinformation. thedevelopedwesterncountries,asearlyasage80inthe20thcenturyonthetheoryofcompetitiveintelligence,competitiveintelligencemethodsandsystemsandotheraspectsoftheestablishmentofamoreindepthresearch.since1986,theinternationalcommunityhavesetupaworldwideorganizationofcompetitiveintelligence-competitiveintelligenceprofessionalsassociation(scip)andtheglobalalliancefortradeandindustryinformation(thegbia).scipcurrentlyhasmorethan60countriesfromnearly20,000members,includingthebusinesssector,andinformationconsultingservicesandtheeducationofseniormanagers,entrepreneurs,professors,high-levelprofessionalresearchersandgovernmentofficials. developmentofeconomicglobalizationandtheincreasinglywidespreadapplicationofinformationtechnology,drivenbythetrend,andnowbritain,france,germany,thenetherlands,sweden,australia,japan,mainlandchinaandtaiwanandtheeuropeanunionhadsetupscipcountries(regions)center,andactivelypromotenational,regionalandenterpriseapplicationdevelopment,competitiveintelligenceandhigh-levelpersonneltraining,suchasharvardbusinessschool,bostonuniversity,universityofpittsburgh,simmonscollege,indianauniversity,schoolof西赫 << 上一页 [31] [32] [33] [34] 下一页
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