areholdersofthetopseveralcases,changesinequityandequitystructure,theuseoffunds,accountingpolicies,rawmaterials,investment,debt,bonds,stocks,aswellascustomers,theinternalmanagement,personnelinformation,notonlythenumberofindicators,aswellasanalysisofqualityindicatorsforreference. non-financialinformationoflistedcompanies 1)governmentagencies:bureauofstatistics,ministries,departmentsandbureausinchargeofthepublications,butthedegreeofopennessofdifferentinformation 2)tradeassociations 3)creditreferenceagencies 4)industryandlocalnewspapers industryjournals focusonthebusinessaspectsoftheindustrydynamics,competition,marketconditions,avarietyofnewspersonnel.academic(technical)journals,periodicalsevaluating(policies,progress,achievements,trends),communicationofperiodical(newsletter,sms,news,thelatestachievementsofthemovement),journalofinformation(experimentaldata,technicalspecifications,lawsandregulations,statistics,business). (b)theelectronicinformationsourceofcompetitiveintelligence database databasecanprovidemoresearchportals,intelligenceagentscanuseanyoneofthecharacteristicsofcompetitorsreflectsthesignificanceofthewordretrieval,asretrievalentrance;cancombinemultiplefieldstoretrieveaseriesofcompaniestomeetspecificneeds; fasterdatabaseupdates.linedatahasreachedthelevelofupdatesbythehour,andupdatelarge databasestoragecapacity,efficientretrievalofinformationanexperiencedstaffoffourhoursatime-linedatabasesearch,whichisequivalenttofourweekshespentinthelibraryofinformationavailable. corporatewebsite informationcanbereleasedasaresultoftheinternet,manycompaniesintheonlinepublicationofalargeamountofinformation,therefore,oftenworkincompetitiveintelligencetomonitorcompetitorsfromthebeginningofthepage.bymonitoringtheopponent'swebsitetolearnaboutchangesinitsproductrange;querythecontentsofitspressreleasescanbesureiftheyhaveduringthenewpromotions,whetheritbeanewcustomerornewalliances;clickonthe"recruitingcolumn,"canunderstandwhatpeoplearecurrentlyrecruiting.sometimesaccidentscanberegularmonitoringoftheharvest.ofcourse,alotofthingsonlineisuseless,cannotbeexpectedtoclickonallthenecessary.alotofinformationisimpliedandfragmented,buttheanalysismaybeofgreatsignificance.youarenotaimlesslywanderingin,butarelookingforasignofastrategy,asignificantlyenlargedsothatyouwillbeabletohaveasenseofdirectionoftheweaksignal. foreignenterprisestotakeadvantageofinternetsurvey indianauniversitydepartmentoflibraryandinformationsciencein1994onbusinessintelligenceinthecompetitionstatusoftheapplicationofinternetsurveyfoundthatenterprisesintheuseofinternetfeaturesasfollows:①thetraditionalcompetitiveintelligenceactivities;②marketing,customercontact,thedevelopmentofcustomers;③tosavetime;④informaltradingofknow-how;⑤information;⑥accesstofreesoftware.oneofthemajornetworks,includingthroughquick,easyandcheapaccesstoallkindsofinformation,especiallypeer-releaseofnewproducts,usersandcompetitorsoftheproductsofanycommentsfromthenetworksettorecordtheachievementsoftheperformanceoftheexternalbusinessasitsowninternaldevelopmentgoals(thatis,theso-called"benchmarking"(benchmarking)information). discussionofaccesstoinformationfromtheinternet frome-mail,newsservicesandanumberofinquiriesintothevariousdiscussiongrouptooltoobtainsomevaluableinformation.electronicforumontheinternetingeneralisathematicdiscussion,aconsiderableportionofanelectronicforumforthecompany,thethemearounditsproductsandservices,itcanmakeuseofproductsandservicesindustrytodiscussandunderstandsuppliers,vendorsandconsumersofproductsareflectionofaccesstocompetitorsontheevaluationofenterpriseproducts,butalsotounderstandthepeopletoparticipateinthediscussion,theauthorsmakeuseofonlinetoolstoobtaininformation,toestablishadatabaseand,ifnecessary,long-termcontact,trackaccesstousefulinformation. (c)oftheinternalsourceofcompetitiveintelligence alargenumberofcompetitiveintelligence-perhapsasmanyas80%oftherequiredinformation-fromtheenterprises.manyoftheenterprisesthroughvariouschannels,intentionallyorunintentionally,havetheinformation,analyticalinformationandknowledgeandability.theirprofessionalknowledge,practicalexperience,businessandsocialrelationsisitselfavaluablesourceofinformation. anorganizationalstructureofthetwoindividuals-whetheritishorizontalorvertical-fromthemorefarmorelikelytosucceedinthedeliveryofinformation.andmanagerstosendandreceivecommunicationandthepossibilityofasmall,torealizetheimportanceofinformationandthepossibilityofactivetransmissionisalmostzero.twohours,seniordirectorofaveryopenexchangeofinformationbetweenthepossibilityisverysmall,suchassalesofproductsinthemarketmanagerandpersonnelmanager. ideallysuchasystem: flowinsidethecompanyeveryoneknowalltheinformation-anddonothavetoincreasethecompany'sexpenses.canaskanyquestionandgetananswerofthesystem.suchasystemisnotthefocusofthecollectionliesintheretentionanddisseminationofinformation,whichisthecrucialissueofcorporateinformation-criticalinformationisnotconsidered << 上一页 [21] [22] [23] [24] [25] [26] [27] [28] [29] [30] ... 下一页 >>
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